KSG Agro increases the level of informing stakeholders through a new website
KSG Agro launched a new official website https://ksgagro.com/ of its agricultural holding, which became a more convenient, meaningful and effective communication channel for investors, clients, partners and other target audiences.
The new version of the site uses modern trends for simplicity, visual clarity and usability. Most important information is accessed in one or two clicks. A simple and clear menu significantly saves time for users to search for the necessary information.
"First of all, in our opinion, given the war in Ukraine, stakeholders should receive more up-to-date information about the company's activities. Therefore, when developing a new version of the site, we, as a public company, rely first of all on our private investors - says Sergiy Kasianov, Chairman of the Board of Directors at KSG Agro agricultural holding. - The principles of transparency and maximum coverage of our activities are very important to us. Thanks to the new site, its users can monitor the share price of the holding and the dynamics of the main financial indicators online. In addition, as a socially responsible business, we have added a new block "Social responsibility", where there is information about the charity projects of our Charity Fund "Future", which currently actively helps the Armed Forces, territorial defense, military medical institutions.
The information on the holding's new website is thematically segmented according to two main blocks that correspond to strategically important areas of development: "Pig farming" and "Crop farming". In the meanwhile, the added "Video" section allows one getting acquainted with videos about the company's activities directly on the website.
An important task during the development of the new site was to shorten the user journey as much as possible, in accordance with their goal. The same approach is applied to the content on the website: it is simple, concise, specific, and therefore understandable to customers and investors.
The site was developed taking into account modern technological solutions, in accordance with international standards of official web representations of leading companies in the world market.